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  • Applications
  • Storefront

Digital signage & interactivity in the shop window

Touch screen monitor as a modern window display

 

Displays that play content in your storefront - 24 hours, 7 days a week - are the new way for Point of Sale (POS) marketing. We go one better and make digital signage interactive, i.e. passers-by can actively interact with your storefront and not only see passive advertising loops.


Each customer can independently select the appropriate advertising message in a touch screen. In a few steps, the desired product appears, which can be purchased regardless of opening hours. From now on, you can sell continuously 24/7 - using your shop window as a giant digital billboard.

 

 

Touch sensors for interactive shop windows

With our touch solutions especially for shop glass, we operate different types of showcases in the outdoor and indoor area (shopping center). Depending on the shop window thickness, we offer you the most suitable touch sensors.

 

StoreFrontControl

Sensor bar or pads
for all glass types
In-/outdoors

The StoreFrontControl (SFC), including the display and PC/Mini-PC, are mounted on the inside of the shop window in a vandalism-proof way. We recommend this sensor for all types of glass, including heat-insulated glass (such as double and triple glazing) up to 40 mm thickness. In addition to the sensor bar, the individual SFC pads offer a variable option for placing touch sensors around the display. The sensors can also be partially positioned in the display area, i.e. between the screen and the display. The touch recognition takes place only in the area of the sensor fields.

PCAP sensors

Touch foils
Glass thickness up to 15 mm
e.g. Shopping Centers

The PCAP touch foil is glued to the inside of a shop window right in front of the mounted display (held by a stand, ceiling/floor anchoring). The touch recognition takes place directly in the display area. Touch inputs of the PCAP foil are processed using a PC/MINI PC. This can be installed unobtrusively on the back of the display. PCAP sensors are recommended for shop windows with a glass thickness of up to 15 mm.

Infrared sensors

Custom made on request
Indoors
e.g. Shopping Centers

The infrared sensors are attached to the outside of the shop window and covered with an individual frame. The display on the inside of the shop window is aligned with these sensors, so navigation is possible directly in the display area. This structure is recommended for inside a shopping center, because the sensors are not weather-resistant.

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Small button -
tremendous effect
One of our customers, a creative agency, has implemented a very special shop window control with our StoreFrontControl for a large German car manufacturer: With three buttons behind a 50 mm thick giant shop window, the opening and closing of the top of a convertible car and the light can be controlled. As our customer had special design requirements, the standard control bar was resized accordingly. Since the showcase was significantly out of the norm range, regarding size and thickness, the sensors had to be slightly adjusted.
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Interactive shop window at Carl Zeiss
Carl Zeiss Vision GmbH set us the task: To develop an interactive shop window solution for opticians that works through any kind of shop window glazing. A special version of our StoreFrontControl is used in combination with iPads or 17 "High Brightness Displays. The customer can navigate the apps of Carl Zeiss Vision on the shop window and find out about current Zeiss eyeglass lens solutions, all thanks to 3 sensor fields.

From the conception and production to the rollout at over 100 locations of the DACH Countries (Germany-Austria-Switzerland), we have taken over the entire range of tasks and are an active service partner of Carl Zeiss Vision GmbH.
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How can I order?

We will be happy to discuss the individual requirements for your project. Please contact us by phone or e-mail so that we can make you an appropriate offer!

+49 69 - 84 84 64 14
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